SÃO PAULO — DECEMBER 8TH: Sociedade Esportiva Palmeiras, the First Club World Champion and a three-time CONMEBOL Libertadores Champion, in a partnership agreement with Chiliz, have officially announced that they will launch their club Fan Token $VERDAO on the Socios.com all-in-one fan engagement and rewards platform. Chiliz is the leading blockchain provider for the sports industry and the creator of Fan Tokens.
Palmeiras is based in the city of São Paulo and has an estimated 16 million fans across the world. The club has won a record of ten Serie A Brazilian Championship trophies and four National Cup titles. They are also recognized as the all time greatest Brazilian Champion. Palmeiras is currently third on the Brazilian Serie A Table.
The $VERDAO Fan Token will give Palmeiras fans new opportunities to influence and engage with the club they love. Owning the $VERDAO Fan Token will grant them a say on a number of club decisions which may include kit designs, squad number for new signings, celebration songs, inspirational messages and other fan-related topics. Their fan input comes by voting in polls on Socios.com.
$VERDAO holders will also have the chance to earn unique club-related rewards, ranging from official merchandise and experiences to NFTs (Non-Fungible Tokens), which allow fans to capture, own and collect the most memorable and significant moments in the history of their favorite team like never before.
As a very special offer, Palmeiras membership program AVANTI will also have the opportunity to further engage with their members through the Socios.com platform. Each of its registered members over 18 years of age will have the opportunity to receive, following rules to be announced shortly, at no cost, 1 (one) non-transferable and non-tradable token.
The launch date and the price of the $VERDAO Fan Token will be announced soon, together with the first Fan Poll, which will be available on the Socios.com app as soon as the Token is released.
This partnership sees Palmeiras join a roster of over 100 sporting organisations across the world that have already embraced Socios.com’s cutting-edge blockchain technology to enhance the experience of their fans. The Socios.com roster includes football giants such as FC Barcelona, Paris Saint-Germain, Manchester City, Juventus, Inter Milan, Arsenal, Atlético Madrid, AS Roma, Galatasaray and many more. Additional Socios.com partners include leading MMA brands, Formula 1 teams, esports clubs and teams from the NHL, NFL, MLS and NBA.
The agreement expands Socios.com’s Brazilian roster to five clubs, all of which are champions of Brazil and South America, consolidating the country as the fastest growing market for the company. It also confirms Socios.com’s absolute leadership in Latin American elite football, with both finalists of the 2021 CONMEBOL Libertadores and three of the four semi finalists being official Socios.com partners.
With 1.3 million users across 167 different countries, Socios.com is a direct-to-consumer (D2C) platform that uses blockchain technology to provide the world’s leading sporting organisations with the tools to engage with and monetize their global fan bases. The company has major expansion plans and expects many more Fan Token launches throughout the world. Socios.com recently opened new regional headquarters in Madrid, Istanbul, São Paulo and Buenos Aires. They will soon open new offices in Italy and North America.
Maurício Galiotte, President of Palmeiras, said: “This is a potentially wide and powerful partnership, which is able to promote an active behavior and help us to increase our fan engagement in Brazil and around the world. We truly believe that Fan Tokens will boost the digital connection with our fans. After a very careful analysis process, we are glad to announce Socios.com as the best partner we could possibly present to Palmeiras and our fans.”
Alexandre Dreyfus, CEO of Chiliz and Socios.com, said: “We are delighted to be partnering with Palmeiras, one of the most successful and popular clubs in Latin America, and to continue expanding our footprint in Brazil, the world’s capital when it comes to love and passion for football.
“This partnership with Palmeiras means that currently three of the four best teams in Latin America, according to the CONMEBOL Libertadores standings, are partners of Socios.com, which proves our absolute leadership in the region. We will continue strengthening this leadership in the coming months by onboarding more top level partners.”
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