AC Milan To Release Sports First Ever ‘In Game’ NFTs During Match With Serie A Rivals AS Roma

2 min read

  • AC Milan’s $ACM Fan Token holders will be rewarded with limited edition NFTs that commemorate the key moment from Sunday’s (31/10) Serie A clash with fellow Chiliz partner AS Roma.
  • Over 100+ major sporting organizations have partnered with Chiliz, the leading blockchain providers for sports and entertainment, to launch Fan Tokens on the Socios.com fan engagement and rewards app.
  • Fan Tokens are digital assets, minted on the Chiliz blockchain, that provide fans with access to club voting rights, VIP rewards, AR-enabled features, games and competitions.
  • The AC Milan NFT launch illustrates how NFTs will be used to increase Socios.com’s offering for major sporting organisations and their fans from all over the world by adding more utility, as well as a collectible, tradable component.
  • Today’s announcement increases anticipation for the soon-to-be launched Chiliz Chain 2.0, where whitelisted developers will be able to mint NFTs and Fan Tokens with fees paid in the $CHZ token.

MILAN, OCTOBER 29TH: Serie A football giants AC Milan will become the first of Chiliz 100+ elite sports partner brands to launch an NFT campaign on the fan engagement and rewards app Socios.com.

The launch will take place on Sunday (31/10) when 100 limited edition NFTs will be minted to commemorating the biggest AC Milan moment from their game with Serie A rivals and fellow Socios.com partners A.S. Roma. The NFTs will then be subsequently dropped to $ACM Fan Token holders.

The AC Milan NFT launch will be the first of many similar launches to be held with the club and other Socios.com partner clubs, increasing the opportunities for loyal Fan Token holders to be rewarded through the engagement app and fully integrating NFTs as part of the Socios.com offering. NFTs minted for Socios.com partners will be tradable on any Ethereum based NFT marketplace.

Today’s announcement also increases anticipation for the forthcoming launch of Chiliz Chain 2.0 that will enable whitelisted smart contract developers to mint NFTs and Fan Tokens. Chiliz Chain 2.0 will use $CHZ as its native token, meaning that all transaction fees will be in $CHZ.

Over 1.3M fans from 167 countries are using Socios.com to engage with and be rewarded by the teams they love. Socios.com has partnered with more than 100 major sporting organizations from more than 20 countries, including soccer giants FC Barcelona, Juventus, Paris Saint-Germain, Inter Milan, Atlético Madrid, Manchester City, Arsenal and the Argentina and Portugal national teams. Napoli were announced as the latest major club to join the Socios.com network on Tuesday. In addition to soccer, Socios.com’s roster also includes the UFC and big names from F1, NBA, NHL, esports and cricket.

Created by Chiliz, the leading blockchain provider for the global sports and entertainment industry, Socios.com has major expansion plans and is targeting many more Fan Token launches throughout the world. The company has multiple office locations around the globe. It has recently opened new regional headquarters in Madrid, Istanbul, São Paulo and Buenos Aires, and will soon open a North American office.

To be eligible to receive the NFT, fans need to have at least 10 $ACM Fan Tokens in their Socios.com wallet and must first predict the outcome of Sunday’s game with AS Roma using the predictor feature in the Socios.com app.

Alexandre Dreyfus, CEO of Chiliz and Socios.com said: “NFTs, from the biggest sporting organisations in the world, are now an official component of our offering for Fan Token holders.

“The AC Milan launch will be the first of many similar launches to be held with our 100+ strong roster of partners.

“In addition to bringing a collectible, tradable dimension to our offering for Fan Token holders, our NFTs will have utility, acting as loyalty tools. For instance, we envisage that holders of a certain number of club NFTs will be able to use them to unlock ‘money can’t buy experiences’ and other digital rewards and incentives.”

“Fan Token holders can now look forward to a new way of being rewarded for their passion, loyalty and commitment with these super cool, limited edition digital collectibles on Socios.com.”

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